True Winter Make-up

Makeup guidance tailored to your season – shades, textures, and application tips.

Your coloring, your rules

True Winter has the purest cool undertones of all seasons. Your makeup must be purely cool-toned – anything warm will clash immediately. Icy, clear shades are your signature.

Lipstick Shades

Your best lip colors, from subtle to statement

Nude

Cool Rose Nude

#C09098

Berry Nude

#B08090

Icy Pink

#C89CA0

Cool Mauve

#B08898

Icy Rose

#C8A0A8

Cool Plum Nude

#A88098

Everyday

Cool Berry

#983868

Cool Rose

#9868A0

Berry Pink

#A85070

Cool Fuchsia

#B04878

Plum Rose

#884060

Clear Pink

#C06880

Bold

True Red

#C81828

Deep Berry

#801858

Bright Fuchsia

#C01870

Ruby

#A81828

Deep Plum

#601840

Wine

#701830

World-renowned products and shades identified from thousands of reviews – pieces that have worked for generations.

Recommended Lipsticks

Clinique

Shade: Chunky Cherry

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Revlon

Shade: Lift Off

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NARS

Shade: Unrestrained

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Chanel

Shade: 106 - DOMINANT

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NARS

Shade: No Inhibitions

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MAC

Shade: Uncensored

Shop

Eyeshadow Combinations

Three palettes for every occasion

Icy Silver

Cool Slate

Deep Charcoal

Cool Smoke

Icy Pink

Cool Mauve

Deep Plum

Berry

Icy Blue

Steel Blue

Deep Navy

Sapphire

Recommended Eyeshadow Palettes

MAC

Shade: Darkroom

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MAC

Shade: Starry Night

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MAC

Shade: In The Shadows

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MAC

Shade: Brun

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MAC

Shade: Carbon

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Dior

Shade: 073 Pied-de-Poule

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Mascara & Liner

Your best Mascara & Liner shades

Mascara

Jet Black

Black

Blue-Black

Deep Black

Liner

Jet Black

Deep Navy

Deep Plum

Black

Recommended Mascaras

Clinique

Shade: Black Onyx

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L'Oréal

Shade: Voluminous Million Lashes Mascara

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Dior

Shade: 161 Overblue

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Maybelline

Shade: Glam Black

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Maybelline

Shade: Platinum Black

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Dior

Shade: 971 Overplum

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Recommended Eyeliners

Milani

Shade: Black Waterproof

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Stila

Shade: Intense Black

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Bobbi Brown

Shade: Pitch Black

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Bobbi Brown

Shade: Panther

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Stila

Shade: Cosmic Pink

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Stila

Shade: Midnight

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Blush

Cool berry and icy rose for a dramatic flush

Cool Pink

Berry Flush

Icy Rose

Cool Fuchsia

Recommended Blushes

NARS

Shade: Wild Bunch

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Charlotte Tilbury

Shade: COLOUR OF PASSION

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Revlon

Shade: Field of Roses

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Milani

Shade: Dolce Pink

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NARS

Shade: Dominant

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Milani

Shade: Rosalia

Shop

Nail Polish

Your best nail shades, from subtle to bold

Bright White

Silver

True Red

Deep Navy

Hot Pink

Burgundy

Sapphire

Deep Purple

Evergreen

Black

Cool Berry

Icy Pink

Makeup Placement by Face Shape

Where you place blush, contour, and highlight depends on your face shape – not just your coloring

How to find your face shape

Pull your hair back and look straight into a mirror. Compare three widths: forehead, cheekbones, and jawline. Which is widest? Then look at the overall shape – is your face longer than wide, or about equal? Finally, check your jawline: is it rounded, angular, or pointed? Those three clues will point you to your shape.